When I graduated a decade ago, digital media was a “futuristic” term. There was Orkut, Facebook & blogs, but these were not considered huge enough to build a course on, or do a thesis on. Fast forward to 2018, I find myself staring at a plethora of opportunities with the job title ‘Digital Media Manager’, that not only promise wonderful remuneration packages, but also incredible growth possibilities. But does digital media come in-built to someone who graduated in the times of traditional marketing? No. Does that mean you need to declare yourself a dinosaur and prepare for extinction? Definitely no. The stage is now set for you to arm yourself with knowledge that will strengthen your position in the ever-evolving industry of marketing. You can either do this by self-learning – a process that will be financially non-taxing, but laborious and time consuming. Or you can opt for classroom or online courses that teach you everything you need to know, with a certification in the end that lets you prove your worth in this competitive industry. Enter, Digital Marketing Nanodegree program.
Digital Marketing Nanodegree program is an online course that teaches you the A-Z of digital marketing, complete with practical projects, industry examples and a certification upon successful course completion. It is the perfect solution for someone who wants to explore digital media for own business, client management or to stay abreast of the digital developments in marketing. A strong syllabus is at your disposal, detailing all concepts and practices, with pockets of project work that lets your understanding be applied and further be evaluated by a team of faculty who are also industry experts.
My decision to take up the Digital Marketing NanoDegree Program stems from my necessity to understand digital marketing better. My passion for social media was strong. But my skillset for expanding this interest to other aspects of digital like SEO and PPC, was limited. It was imperative that I step up my game with proper learning of the concepts and establish myself as a certified professional for growing in my career line of choice. Through my undertaking this program, I’m aiming to achieve a sound understanding of social media advertising, search engine optimization, pay-per-click, digital targeting and more. DMND’s exhaustive educational resources and syllabus affiliation with some great businesses in the industry will prove beneficial for my goal achievement. The time-bound nature of the course and the practical fees structure definitely make the deal sweeter!
I’m on my way to accomplishing my career goals. Are you joining?